FundAid added to Langley charity arsenal

There are times in all of our lives when we need help. Maybe a disaster has struck, a devastating illness, a fire, or an accident.

Maybe we have a cause or charity we want to support.

Or perhaps we are one of those proverbial people who have everything, and want to celebrate a special milestone in our lives by paying it forward.

Glacier Media, which owns the Langley Advance, wants to be there to help, too. It is launching FundAid, a crowdfunding initiative that taps into its member newspapers’ deep ties to their communities.

“The biggest challenge in any crowdfunding campaign is getting the word out,” said Martha Perkins, a former newspaper editor who is spearheading FundAid. “That’s what we’re good at. Our newspapers are built on a strong tradition of sharing stories and information that matter to our readers.”

Perkins is available to help individuals and groups come up with effective FundAid campaigns that will better ensure their success and will let editors know of campaigns that might be of particular interest to their readers. Member newspapers will also be running weekly ads for FundAid and will help spread the word through their social media channels.

“We see this as a way to do some good in our communities,” said Alvin Brouwer, the president of Glacier Media’s community digital media and newspapers in the Lower Mainland. “Glacier Media has so many resources that can be put to work to help people raise the money that they need.”

FundAid is partnering with Fundrazr, a Vancouver-based company that recently won the City of Vancouver Excellence Award for small technology companies. Fundrazr has created a dynamic platform that makes it easy to create a campaign and spread the word through social media.

Local businesses can get involved, too, by offering perks or sponsoring the service fees for a campaign.

For more information go to FundAid.ca or contact Perkins directly at mperkins@glaciermedia.ca or 604-630-3525.

Here are ways a FundAid campaign can help:

• Raise money for a friend or relative who is facing financial hardship because of an illness or accident.

• Pay for equipment or travel costs for your sports team.

• Create a lasting legacy through a memorial fund.

• Celebrate your birthday or retirement by asking for donations to your favourite charity.

Just Posted

VIDEO: Saturday was devoted to the arts in Langley City

The 25th annual Arts Alive festival took over a main thoroughfare.

Arena opens at Aldergrove Credit Union Community Centre

Grand procession brings Aldergrove ice arena users to new facility

‘Beauty amongst such tragedy:’ B.C. photographer captures nature’s trifecta

David Luggi’s photo from a beach in Fraser Lake shows Shovel Lake wildfire, Big Dipper and an aurora

Air quality advisory continues in the Lower Mainland

Smoke from Interior fires brings fine particulate

VIDEO: Tire recycling at Kal Tire

All tires will be recycled back into products to be used in British Columbia

‘We will not forget:’ Thousands attend funeral fallen Fredericton officers

Hundreds of officials marched in the parade, which included massed band, several police motorcycles

Lions give up late TD in 24-23 loss to Argos

B.C. falls to 3-5, fumbling away last-minute chance in Toronto

Eagle tree cut down legally a 1st for B.C. city

Planned eagle preserve ‘a first for City of Surrey’

Smoky skies like a disappearing act for sights, monuments around B.C.

Haze expected to last the next several days, Environment Canada said

Canadians react to death of former UN secretary-general Kofi Annan at age 80

Nobel Peace Prize-winning former UN leader died early Saturday following a short illness

44 drownings so far this year in B.C.

Lifesaving Society urging caution to prevent deaths while on lakes, oceans and in pools

Some of B.C.’s air quality levels worse than Jodhpur, India

Okanagan, northern B.C. seeing some of the worst air quality globally

VIDEO: Ground crews keep a close eye on largest B.C. wildfire

Originally estimated to be 79,192 hectares, officials said more accurate mapping shows smaller size

Most Read